Seven days after the conclusion of Project EDWARD’s road safety week of action across the UK, Neil Barrett looks back on the road trips and speaks to:
– Paul Speight from Leicestershire Fire and Rescue about their high-tech VR vehicle
– Becky Hadley about media coverage and all things PR, with tips for sponsors and road safety teams
– Neil Dewson-Smyth about social media, looking at the numbers and exploring where there’s room for improvement
There’s also time to take the temperature of the project as we start looking towards the 2022 campaign.
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